FreeStorming™

Expand and Boost Your Creative Output
with the Mindful Use of Cannabis

Leon Segal, PhD, Founder

Are you ready to unlock your imagination
and accelerate your creative output?

Want to learn how to use cannabis mindfully to 
solve problems in new ways?

Do you feel cannabis boosts your creativity
but you are unable to stay focused
and make good use of your ideas?

What is FreeStorming?

Generate many extraordinary ideas in just 90 minutes
by combining Design Thinking with 
mindful use of cannabis.

Solving your challenge: Audio and video tracks, along with custom worksheets, guide you through a unique creative process
focused on any challenge of your choice.

Staying engaged and inspired: Access our online site for resources, 
discussions, news and updates regarding creativity and cannabis.

Not into cannabis?
You can use the FreeStorming Guided Ideation process
 to boost your creativity without using cannabis: it works!

"I've used cannabis in the past for breaking through tough problems, but this was something very different. FreeStorming has opened up for me a whole new creative world."
—Peter N., Financial Advisor and author

 What Will You Find Inside? 

• Join and get the FREE Handbook.
  This Handbook introduces and describes the FreeStorming method: from preparing the session, through brainstorming, to synthesis of ideas, use of cannabis and music, and more.

• Free tips and best-practices.
  Learn how to brainstorm like a pro, with methods based on decades of experience leading projects at IDEO and other innovative organizations. 
  The FreeStorming Handbook and short tutorial videos give you tips to "solo ideation" based on integration of Design Thinking and the mindful and effective use of cannabis.

• Ready, Set & Setting, Go!
  • Guidance videos, Workbook, and Worksheets.
  When you purchase the Ready, Set & Setting, Go package you get everything you need to start your own sessions. You can repeat this as often as you want, whenever you want.

• Live FreeStorming sessions
  We meet online regularly for guided group sessions: Dive into FreeStorming to generate ideas and join Integration sessions to make the most of your creative output.

• Live Integration sessions
  We meet online regularly for sessions focused on integration of your ideas generated in your FreeStorming session. Get my personal support and decades of experience towards solving your challenge, and meet likeminded creatives.
  

• One-on-one sessions.
  If you're serious about FreeStorming, you can book individual sessions. Dive into—and solve—your specific challenge, with personal coaching and guidance. 

• Stay on the creative cutting edge.
  Get updated FreeStorming video guidance tracks, new worksheets, custom tools, and ongoing creative tips.

"I really appreciate how the videos and the worksheets made the prep and the session work so beautifully."
—Hagit C., Artist

 FAQ 

•  Do I have to use cannabis to FreeStorm? 
  No, not at all! FreeStorming is based on a structured process of Guided Ideation™ designed to help you come up with many ideas in a short time. The expertly curated questions and guidance will help you come up with lots of extraordinary ideas whatever your state of mind, whether you choose to use cannabis or not.
•  Is this a game or a professional tool? 
  FreeStorming is a serious (and fun!) creative tool. It was developed on the basis of expert knowledge of Design Thinking and the latest developments in the use of consciousness expanding substances. FreeStorming has been used by professionals from a wide variety of domains to solve problems and come up with unique ways to imagine new possibilities.
• NOTE: Cannabis is a consciousness altering plant. You are responsible for your personal safety. Use cannabis mindfully, in a safe environment, and in accordance by the laws in your location.

Leon Segal, PhD, Founder

 My professional journey into the world of innovation has been quite unusual. After serving as an Airforce pilot and earning a PhD degree in Cognitive Psychology, I turned my attention to human-centered design: designing future cockpits for NASA, heading a studio for the world-leading innovation firm IDEO, and launching my own strategic innovation consultancy, Innovationship. 

I've consulted innovative companies, including BMW, Deloitte, Honda, Google, Verizon, Yahoo, I've taught Design Thinking around the world, including USA, Israel, Peru, Thailand, India, Switzerland, United Kingdom, Mexico, and Canada.

I’ve had the great fortune to work with innovative companies on a wide variety of projects, ranging from healthcare and education to technology, automotive, food, and strategic consulting. I’ve collaborated with some of the most creative and inventive professionals in the world, and love mentoring individuals and teams who seek to do “the next great thing.” And I know that creativity is a muscle that needs to be built, exercised and stretched, and continuously developed for peak perfromance.

 There’s another side to my professional journey. For over two decades I’ve been studying the use of consciousness expanding substances in therapeutic, spiritual, and creative processes. I’ve spent time in Mexico with indigenous shamans and am involved in groundbreaking initiatives focused on the medicinal and therapeutic uses of entheogens.

The legalization of cannabis has now opened up an opportunity to use this plant in an intentional and productive manner. I founded FreeStorming™ to elevate the use of cannabis from a recreational “drug” to a powerful aid — a "re-creational" tool — for enhanced creativity and problem solving.

"FreeStorming was a great way to focus on my challenge and find a practical creative solution in a short session."
—Lev G.S., College Student